Genes
If you're the kind that frequents this section of modern kid's websites, then this is where you'd expect to find the story of parents who couldn't find anything cool for their kids, so they decided to create a site that met all their aesthetic needs.
Well, you won't read that here.
The truth is, there's no shortage of cool clothes and hip furnishings for little ones on the market now. And you can find them in plenty of stores and on an ever increasing number of websites and catalogues. What you aren't seeing is web design that's aggressive in nature. That brings the art and perspective of your favorite fashion or interiors magazine to the online marketplace. A place where you'll find unique and fresh content, fun and anecdotal features, interesting photography and cutting edge technology. A place that brings you all the latest in apparel, décor and design, and then wraps it in an imaginative package.
We hope that this is that place. Welcome to our home, enjoy your stay.
Kristina + Peter
Founders | genes
Parents | two little men
Style | it's in the genes